Media: Motion, Print & Screen
Date: 2007 - 2011
Tools: After Effects, Illustrator, InDesign, Final Cut Pro, Photoshop
Date: 2007 - 2011
Tools: After Effects, Illustrator, InDesign, Final Cut Pro, Photoshop
Challenge: Develop styles concepts, screen graphics, banners and other print media for multiple conferences for the Mortgage Bankers Assocation. All messaging and branding presented must maintain consistency across all mediums. Screen graphics must be built to allow for multiple overlaying graphics and video sources.
Solution: In order to maintain consistency, a number of comps were developed to finalize a style for each overall conference. From there, screen graphics were formatted in such a way as to allow for multiple feeds (live video, powerpoint presentations, lower thirds, etc.) to be inserted or overlayed while still maintaining an understandable background format. Because the background screens were developed in this style, overlays and feeds could be inserted immediately and allowed for the most options when presenting live during the conferences.
Solution: In order to maintain consistency, a number of comps were developed to finalize a style for each overall conference. From there, screen graphics were formatted in such a way as to allow for multiple feeds (live video, powerpoint presentations, lower thirds, etc.) to be inserted or overlayed while still maintaining an understandable background format. Because the background screens were developed in this style, overlays and feeds could be inserted immediately and allowed for the most options when presenting live during the conferences.